About First Foundation

Own a home, grow your wealth and protect your loved ones. Own. Grow. Protect. Offering mortgage broker services, financial planning, and insurance broker services. Anyone can sell you a mortgage, an investment, or an insurance policy...but those are the tools, not the result you want. The mortgage is to help you OWN your home. The financial plan is to help you GROW your wealth. The insurance policies are to protect you and those you care about the most.

Companies Represented

  • Aviva
  • Cansure
  • Chubb
  • Elite
  • Optimum
  • Pembridge
  • Premiere
  • Sgi Canada

First Foundation Agents

Insurance Products Offered

  • Auto Insurance
  • Business Insurance
  • Critical Illness
  • Disability Insurance
  • Home Insurance
  • Investments
  • Life Insurance
  • Mortgages
  • Travel Insurance


  • Stacy L. 10 days ago

    Thanks James for helping us with buying our first home. We were new to the whole home buying process but, he was able to make it seem so easy. Once we got all the required documents the process was quick and not as stressful as we had imagined. He was present for every step of the process and we are grateful for his help.

  • Daniel B. about 1 month ago

    First Foundation (Angela Epp) went above and beyond for me on my first mortgage and Jen Perry was brilliant in helping with my Life/Home insurance policies. Having the best Insurance brokers, Mortgage brokers and Financial Planners under one roof is what truly separates them from the competition.

  • Brittany A. about 2 months ago

    I really enjoy working with First Foundation. Jen has worked tirelessly behind the scenes to get our commercial insurance up and running during Covid. Jen was able to get the terms we required from a new insurance provider for us - which we are thrilled about! Highly recommend if you are looking for personal, or commercial insurance!

  • James R. 2 months ago

    Jen Perry is very knowledgeable and takes her time to explain coverage and what is needed. She works especially well with first time home buyers. Highly recommend!

  • Michelle S. 3 months ago

    If you are looking for a knowledgeable, tenacious, and patient, mortgage broker, you will find these qualities in LeeAnn at First Foundation. Our mortgage was not complicated, but did have some moving parts and we wanted to ensure all of our land would be taken into account for our mortgage. LeeAnn never gave up in getting us what we wanted and needed. LeeAnn is our mortgage broker super-hero.

  • S P. 3 months ago

    Avoid this place like it's a petri dish of COVID. I attempted to renew my mortgage with First Foundation after a very pleasant experience the first time around. I was put in contact with James for my renewal. After submitting all the required documentation, James sat on my documents for 3 weeks, until 3 days before the deadline only to tell me that he couldn't get an offer to me because "he was not honest with himself about how much time he had". This, after I tried to contact him and follow up numerous times in those 3 weeks. He left me high and dry with no time to go to another brokerage firm and try to salvage my renewal. He lied about contacting me with this news, he lied when he told me he would call me back after trying to check in during the 3 week period after submitting my documents, and during our last conversation he told me that "the timeline was always pretty tight" and "he would not have been able to get it done regardless". I could not be more disappointed with the way James mishandled everything. I wish I could give this place negative stars. Avoid at all costs.

  • Dale J. 5 months ago

    Jen Perry was absolutely phenomenal, she helped us with all our insurance needs and was so patient with us. She explained everything so well and gave us updates as soon as she heard things which was so important to us. We felt so taken care of and beyond grateful for how kind and caring she was during the whole process of getting things set up.

  • Ryan D. 7 months ago

    Five star for sure! First foundation was the only insurance broker that accommodated our insurance needs as new immigrants six years ago. Since then and 2 properties and 3 cars later we have nothing but smooth and worry free business transaction with them. And I have never even have met them :). Everything we did was online. Shout out to Jen Hamilton! Hope to meet rest of the team some time. Thank you!

  • Jere 7 months ago

    Thank you James for all your help with my reverse mortgage! It is unusual I'm guessing for you to have a senior with no mortgage experience, but you handled my situation beautifully. Always ready and willing to advise or research the answers to my questions. Also you were able to provide access to legal assistance - much appreciated. Thanks again for your knowledge and patience.

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Agency's Business Hours

  • Monday 9:00 AM – 5:00 PM
  • Tuesday 9:00 AM – 5:00 PM
  • Wednesday 9:00 AM – 5:00 PM
  • Thursday 9:00 AM – 5:00 PM
  • Friday 9:00 AM – 5:00 PM
  • Saturday Closed
  • Sunday Closed
  • Mon 9:00 AM – 5:00 PM
  • Tue 9:00 AM – 5:00 PM
  • Wed 9:00 AM – 5:00 PM
  • Thu 9:00 AM – 5:00 PM
  • Fri 9:00 AM – 5:00 PM
  • Sat Closed
  • Sun Closed

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